The 2010 BMW Magic Millions Carnival & Race Day promises to be the most exciting in the event’s history. It is fitting that in 2010 Magic Millions welcomes BMW as the official naming rights partner, taking the overall position of the event to a new level.
The BMW Magic Millions Carnival and Race Day is summer’s premier horse-racing carnival, attracting the who’s who of the thoroughbred industry from Australia and overseas.
Magic Millions is a personal passion for each of the owners (i.e.) Gerry Harvey, John Singleton, Rob Ferguson & Katie Page-Harvey.
“We each enjoy a different facet of Magic Millions. What we have in common however, are the people the event attracts each year,” Page-Harvey said. “I am delighted with the program of events for 2010; it is guaranteed to be our best ever.
“It is my particular pleasure to welcome BMW as the naming rights sponsor for 2010 Magic Millions Carnival and Race Day. We believe it is a testament to the calibre of the event that we are able to partner with a brand as prestigious as BMW.
“Joining BMW is an enviable portfolio of prestige brands including long-standing supporters of the Carnival and Race Day – Paspaley, David Jones, R.M.Williams and Conrad Jupiters.
“We are also delighted to introduce several new invitation-only events to our exclusive Magic Millions event calendar. In addition to the ever-popular yearling sales, the Magic Millions owners will host:
Tuesday 5th January, 6pm – 2010 Magic Millions Launch
Friday 8th January, 10:30am – Paspaley ‘Ladies of Magic Millions’ High Tea
Friday 8th January, 6pm – BMW Magic Millions Gourmet Dinner
Saturday 9th January 11am – BMW Magic Millions Race Day in the Paspaley Marquee – including David Jones Fashions on the Field.
“Magic Millions is now appropriately considered to be the official Australian summer racing Carnival and we are thrilled to be able to welcome our friends, guests and some new faces to Magic Millions in 2010.”
Stavros Yallouridis, Managing Director, BMW Group Australia added, “We at BMW are very pleased to continue our association with Magic Millions at this year’s Gold Coast Carnival. The premium and exclusive nature of this event perfectly complements BMW brand values. The trainers, buyers and visitors that attend all of the associated activities represent a natural audience who will undoubtedly be keen to see the latest product that BMW is bringing to the Australian market.”
Magic Millions has gained a world class reputation with the consistent supply of champions not only to Australasian racing, but to the racing world. This year’s Australian Champion Racehorse, Scenic Blast is a Magic Millions graduate, so to Phelan Ready (2009 2YO Champion), and Theseo (2009 Middle Distance Champion). The winner of the 2009 Melbourne Cup, Shocking, was bought at Magic Millions in 2007, and seven of the past nine Golden Slipper winners sold at auction were Magic Millions “graduates.”
Magic Millions is the largest sales incentive race day in the world with the BMW Magic Millions Race Day specifically carrying a prize purse of $4.6 million. With the Magic Millions race day a sell-out every year, the event has become a cornerstone in today’s racing calendar.